A consultancy built so you own the outcome.
CrmWare is a governed, AI-first Salesforce transformation consultancy: founder-led and AI-leveraged today, built to scale. We pair Partner-grade judgment with governed AI delivery, then hand back the capability so it stays yours.
The story
CrmWare is Manuel Conde’s second company. He started his first, Right IT Services, alone in 2008 and built it into one of Portugal’s leading Salesforce partners, with 60+ consultants and international enterprise clients. In 2019 the firm was integrated into PwC, and Manuel became Partner for Customer Transformation Practice. Nearly thirty years of building things and fixing transformations. That’s what CrmWare runs on.
What we believe
- Own it, don’t rent it. Transformation should leave you more capable, not more dependent.
- Governed by default. Auditable, least-privilege, fail-closed. Trust is structural, not bolted on.
- Outcomes, not automation for its own sake. AI is leverage toward how your organisation actually operates.
- Senior-led and accountable. Partner-grade judgment without the layers.